Live website · Repair Tracker launched
GadgetsFix
One modern brand, from the first repair enquiry to the software behind the counter.
Brand and product direction · Website design and development · Full-stack repair software · Legacy data migration · Server deployment and launch

The challenge
GadgetsFix needed more than a new website. Its public identity had become inconsistent, while a long-running repair business depended on a legacy booking system and years of customer and repair history. The challenge was to make the customer-facing brand and the day-to-day software clearer without leaving that operational history behind.
Built around the real constraint.
I delivered a connected rebrand and digital rebuild for GadgetsFix. The GF identity and “Giving Tech More Life” message run through the live website, repair enquiries, counter check-in and customer email templates. Behind the scenes, the legacy PHP application was rebuilt in Laravel around the decisions staff make each day: what needs attention, what the customer has approved and what happens next. A rehearsed data migration and an after-hours server switchover connected the new interface to the business's existing records.
Role
One connected product responsibility.
I held the thread from product direction and interaction design through delivery and evidence.
- Brand and product direction
- Website design and development
- Full-stack repair software
- Legacy data migration
- Server deployment and launch
What was built
- A live responsive website with dedicated laptop, console, phone and tablet repair pages, postal repair enquiries and clear contact routes
- One consistent identity across the website, repair software, tablet check-in, branded email templates and campaign design
- A Laravel and PHP repair-management system covering booking, diagnosis, quotes, approval, payments recorded against repairs, collection and customer history
- A staff dashboard with next actions, repair notes, photographs and searchable records, plus reports, timesheets and leave management
- A guided counter-tablet check-in flow and nine branded repair-update email templates with live email delivery
- A dedicated Linux server deployment and migration from the legacy repair database
Verification
- The expanded public website was checked and captured at native Retina resolution on 1 October 2026
- The rebuild launch record documents the production switchover on 30 September 2026
- Repair-update email delivery was confirmed live by the project owner on 1 October 2026
- That migration record accounts for 55,707 customer records, 42,802 repairs and 277,313 staff notes
- The supplied launch report records 461 automated assertions covering workflow, migration and access-control checks
- Repair Tracker images come from a separate demonstration copy with fictional data, not the live customer database
Product screens
Built for real decisions.





Lessons carried forward
What the work taught me.
- A credible rebrand reaches the everyday touchpoints, not just the homepage.
- Replacing legacy software means preserving the history people rely on while making the next action easier to understand.
- A rehearsed migration and a clear fallback matter as much as the interface when a real business depends on the result.